Inspiring Success in Business, Leadership and Life for Small Firm Architects

EA066: My 10 Rules for a Powerful Brand in Architecture [Podcast]

Click the podcast player button above to listen or subscribe to the show on iTunes.


Last week on the podcast, I had the great opportunity to speak with Emily Hall, a senior associate with Union Studio Architecture and Community Design. We had a chat about how to take a very well known architecture firm with a recognized established brand and successfully rebrand that firm with a new name, a new logo and a new identity.

If you missed that show, you should go back a take a listen. Emily shares some great insight for not only firms considering a rebranding exercise, but every one of us small firm architects.

I think your firm’s brand is so important… frankly, I think it may be one of the most important factors in your success or failure as an architecture firm.

This week I am going to expand on my thoughts from last week and share My 10 Rules for a Powerful Brand in Architecture.


Please review this podcast on iTunes.

Photo Credit: Andrey Armyagov /

What Do Architects Do?

Gaito 2-1-2015

Editor's Note: Peter F. Gaito, Jr. AIA, NCARB is an architect at Peter F. Gaito Architects, Engineers, Planners and the current President of AIA Westchester + Hudson Valley, my local chapter here in Westchester County, New York. The following is a … [Continue reading]

EA065: How to Successfully Rebrand an Architecture Studio with Emily Hall [Podcast]


Click the podcast player button above to listen or subscribe to the show on iTunes.   When Annmarie and I launched our residential architecture studio in 1999, we made a very important decision about the name of our firm. We wanted to … [Continue reading]

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Click the podcast player button above to listen or subscribe to the show on iTunes.   After years of contributing to the profession of small firm architecture through my weekly post here at the blog, my weekly newsletter and at the … [Continue reading]

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Click the podcast player button above to listen or subscribe to the show on iTunes.   Have you ever put all your heart and soul into a architecture project? Have you ever worked from inception at Schematic Design, developed all the … [Continue reading]

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The EntreArchitect blog now hosts more than 26,000 views per month. The podcast is downloaded more than 7,000 times every 30 days. The Entrepreneur Architect Report, my free weekly newsletter, is delivered to more than 3,500 Entrepreneur Architects … [Continue reading]

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Click the podcast player button above to listen or subscribe to the show on iTunes. This week on the Entrepreneur Architect Podcast, I have a very special guest. He’s a friend of mine and a rising star in the profession. Elected as the … [Continue reading]

Seize The Moments

James Mitchell_CCSA_6856424339

This is a guest post written by Jeremy Fretts. Jeremy is a registered architect and holds a M.A. in Education and Human Development from The George Washington University. He is a senior project architect in the Virginia office of Niles Bolton … [Continue reading]

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